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Merchandise Product Development

Could you be a . . . Merchandise Product Developer?

Do you know when you see a new clothing style whether it's going to be a hit or not? Do you ever look at a product and think, "I could make this better!"? If so, perhaps you could be a Merchandise Product Developer!

A Merchandise Product Developer takes ideas for products from concept to completion to consumer. What's needed? A keen understanding of the retail and manufacturing industries and our global society.

A degree in Merchandise Product Development from FIDM opens up a wide range of options in the field, such as product development, trend-tracking, licensing, brand & product management, and the sourcing of goods. Career options to consider . . .


A Merchandiser is the true product developer. You'll shop the market and observe street fashion to adapt trends into new products. You'll oversee the development of products from concept to consumer.

Trend Analyst is the ultimate trend-tracking job! You'll keep the merchandising team current with forward directions for color, style, and silhouette so they can incorporate trends into new product lines.

Licensing Coordinator is a fast-paced, lucrative career in the growing field of licensing. You'll act as the contact person between the licensor (the owner of a brand or name, such as a soft drink company or sports team) and the licensee (the company that pays for the right to use the brand or name).

A Product/Brand Manager develops innovative ways to promote a brand or product through packaging, advertising, and marketing. This career combines both creative and analytical skills.

A Sourcing Assistant works closely with the merchandising team to determine the best fabrics, trims, and other materials to go into the making of the product. You'll assist in deciding how and where goods will be manufactured. This career usually requires frequent overseas travel!


There's no place on earth like FIDM to study Merchandise Product Development
because FIDM instructors are Merchandise Product Development pros who really know their stuff; FIDM's program emphasizes the latest advances in technology; class projects teach you to take products from concept to completion; and the program emphasizes both domestic and international manufacturing for a global society! Click here to find out more about why FIDM is the place to be! Not sure of your dream job? Click here to take the Career Dreamscapes quiz!

 
 
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